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About HFactor

At HFactor, we are dedicated to optimizing product designs, user experiences, and work environments by focusing on one core principle: understanding people.

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Founded by an expert with over 10 years of experience across industries like industrial ergonomics, product design analysis, and user research, HFactor offers specialized consulting services that drive innovation and human-centered design. We believe that creating products, services, and workplaces that put people first leads to better solutions, greater satisfaction, and ultimately, a more sustainable future.

Our Approach

Our approach is rooted in a deep understanding of human behavior, needs, and capabilities. We work with businesses to uncover valuable insights through exploratory research, refine and validate designs with user testing, and ensure workplaces are optimized for safety, comfort, and efficiency. We bridge the gap between technical development and human factors to create solutions that are not only functional but also intuitive, usable, and enjoyable.

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Whether you are looking to conduct in-depth market research, validate product designs, or optimize your workplace ergonomics, we are here to help you navigate the complexities of human-centered design with precision and expertise.

Mohammad Imraan Jeelani

Mohammad Imraan Jeelani is a highly experienced human factors engineer, ergonomist, and design consultant with over a decade of expertise in optimizing products, workplaces, and user experiences across a wide range of industries. With a deep passion for human-centered design, Mohammad has worked extensively in fields such as wearable technology, agricultural and construction vehicles, SaaS development, and industrial ergonomics consulting in industries including automotive, aerospace, and medical devices. His work spans the entire product lifecycle—from exploratory research and user insights discovery to prototyping, design validation, iterative testing, and manufacturing—helping companies create solutions that are not only functional but also intuitive, safe, and aligned with real user needs. He has collaborated with cross-disciplinary teams in product design, engineering, and marketing to develop more effective, user-friendly products and experiences. Mohammad holds an MFA in Design Thinking, a Master’s in Industrial Engineering, and a Bachelor’s in Industrial Design Studies, along with licensing as a Certified Human Factors Professional (CHFP). His diverse academic background, combined with his practical experience, enables him to approach design challenges from both a creative and analytical perspective, focusing on improving safety, usability, and efficiency across industries.

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407-385-9386

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©2025 Jeelani Holdings, LLC.

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